For the past two months, I've been in a work slump. One of my friends told me it was spring fever, and I agree. The weather has been drab (seriously, I am so psyched it is gonna be over 50 this weekend in Chi) and my projects were at a low hum.
I've been bored and my brain had turned to mush. That was until this week rolled around.
Today, I had three meetings. And the most I usually have in one day is a big fat zero. I have about four projects on my plate right now and I usually have around one or two.
The one project I'm really proud of is an e-mail marketing campaign my boss had me put together. E-mail marketing was something I told my boss I was interested in learning more about - the process, the copy, the creative. It all intrigues me. I also like learning the analytics of it - how many people opened the e-mail, how many clicks did each link get - that stuff really gets me going. So my boss told me to put together an e-mail strategy for a current promotion we are running.
I went about my business and put together this fab PowerPoint and presented it to him last week under the assumption that he just wanted to see how I would do when presented with a real project. In other words, I thought I was putting together a fake presentation - something that was important but would never see the light of day.
Turns out I was wrong- oh so very wrong. My boss liked my ideas and told me to put together a timeline and get the ideas flowing. Since then I've been pulled into numerous strategy meetings, survey meetings, and my ideas are being circulated into a few of our merchant and member e-mails. Can we say 'whoaaaa'?
I have to say even though the task of putting this all together is really daunting, I'm really excited to be able to call this project a brainchild of mine. And I can't wait to see it through all the way to the end.
And it's an added perk to be excited to go to work in the morning.
Yay for a good day at work!!
ReplyDeletework it! :)
ReplyDeleteawesome--it's so nice to see your ideas recognized in a big way! and it doesn't get much better than being excited to go to work :D
ReplyDeleteCongratulations! Its always great to be excited about your work!
ReplyDeletethat's great news! i actually work in interactive marketing too, but only search-related, so i haven't had much exposure to email. sounds interesting though. good luck with everything :) and enjoy the nice weather this weekend - i've heard chi-town really comes alive once the weather is nice.
ReplyDeleteVery cool that you're getting more projects and that your boss likes your ideas =)
ReplyDeleteI'm so happy the weather in the midwest is finally starting to warm up! We had 68 degrees in Minneapolis yesterday! WOOHOO!
its great to have a good day at work... its sooo nice to be recognized!! xxxooo
ReplyDeleteCongrats, that's awesome! It feels so good to have a creative idea of yours recognized and validated, doesn't it?? :)
ReplyDeleteJ
Excitement at work is something I need. Good excitement tho. Bad excitement is horrible, like when the fire alarms go off and I'm the only one responsible in the building to handle it. Or when a hotel guest demands to speak to the manager complaining about their bathroom ceiling falling down. That's when I hate to be the manager. Oh and look at that weather. Gorgeous. Going to take a walk down 5th Avenue on my lunch hour and get my shopping on. Because it's PAYDAY! Enjoy the day!
ReplyDeleteI'm a marketing campaign manager for my software company and I'm currently reading: The New Rules of Marketing and PR by David Meerman Scott.
ReplyDeleteIt's excellent! I'd highly suggest picking it up, especially if you're going to start tracking respondent behavior.
Good luck!
I love it when work begins to pick up and things get exciting! :)
ReplyDeleteI agree, there is just nothing better than being happy to get up and go to work in the morning. Glad you are having fun!
ReplyDelete