Wednesday, April 15, 2009

Whoa Nelly

For the past two months, I've been in a work slump. One of my friends told me it was spring fever, and I agree. The weather has been drab (seriously, I am so psyched it is gonna be over 50 this weekend in Chi) and my projects were at a low hum.

I've been bored and my brain had turned to mush. That was until this week rolled around.

Today, I had three meetings. And the most I usually have in one day is a big fat zero. I have about four projects on my plate right now and I usually have around one or two.

The one project I'm really proud of is an e-mail marketing campaign my boss had me put together. E-mail marketing was something I told my boss I was interested in learning more about - the process, the copy, the creative. It all intrigues me. I also like learning the analytics of it - how many people opened the e-mail, how many clicks did each link get - that stuff really gets me going. So my boss told me to put together an e-mail strategy for a current promotion we are running.

I went about my business and put together this fab PowerPoint and presented it to him last week under the assumption that he just wanted to see how I would do when presented with a real project. In other words, I thought I was putting together a fake presentation - something that was important but would never see the light of day.

Turns out I was wrong- oh so very wrong. My boss liked my ideas and told me to put together a timeline and get the ideas flowing. Since then I've been pulled into numerous strategy meetings, survey meetings, and my ideas are being circulated into a few of our merchant and member e-mails. Can we say 'whoaaaa'?

I have to say even though the task of putting this all together is really daunting, I'm really excited to be able to call this project a brainchild of mine. And I can't wait to see it through all the way to the end.

And it's an added perk to be excited to go to work in the morning.

13 comments:

JAMIE said...

Yay for a good day at work!!

E-Money said...

work it! :)

Amy said...

awesome--it's so nice to see your ideas recognized in a big way! and it doesn't get much better than being excited to go to work :D

A Dilettante's Perspective said...

Congratulations! Its always great to be excited about your work!

Elle said...

That is exactly what I'm searching for - that excitement for work and actually looking forward to the challenges. Good for you and good luck on this project :)!

DC Sunshowers said...

that's great news! i actually work in interactive marketing too, but only search-related, so i haven't had much exposure to email. sounds interesting though. good luck with everything :) and enjoy the nice weather this weekend - i've heard chi-town really comes alive once the weather is nice.

Minnesota Girl said...

Very cool that you're getting more projects and that your boss likes your ideas =)

I'm so happy the weather in the midwest is finally starting to warm up! We had 68 degrees in Minneapolis yesterday! WOOHOO!

Dollface said...

its great to have a good day at work... its sooo nice to be recognized!! xxxooo

Jessi said...

Congrats, that's awesome! It feels so good to have a creative idea of yours recognized and validated, doesn't it?? :)
J

Katness said...

Excitement at work is something I need. Good excitement tho. Bad excitement is horrible, like when the fire alarms go off and I'm the only one responsible in the building to handle it. Or when a hotel guest demands to speak to the manager complaining about their bathroom ceiling falling down. That's when I hate to be the manager. Oh and look at that weather. Gorgeous. Going to take a walk down 5th Avenue on my lunch hour and get my shopping on. Because it's PAYDAY! Enjoy the day!

Beanie said...

I'm a marketing campaign manager for my software company and I'm currently reading: The New Rules of Marketing and PR by David Meerman Scott.

It's excellent! I'd highly suggest picking it up, especially if you're going to start tracking respondent behavior.

Good luck!

Katie said...

I love it when work begins to pick up and things get exciting! :)

Sarah Alway said...

I agree, there is just nothing better than being happy to get up and go to work in the morning. Glad you are having fun!